Educators
Businesses
Asia Pacific Annual Conference - LIMITED SEATING
Register today and be part of the conversation in Kuala Lumpur, Malaysia.
Date(s)
November 6 – 8
Location
Kuala Lumpur, Malaysia
Event Type
Conference 
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Agenda is subject to change. Changes can occur up until the start of the conference.
Agenda Timezone:
Agenda:
3:00 PM - 3:45 PM MST
Marketing and Communications Affinity Group Meeting
Member-Driven
"Unleashing the Power of AI in branding a B'School"
Artificial Intelligence (AI) is transforming the branding landscape for business schools, providing innovative tools and strategies to enhance visibility, engagement, and overall institutional reputation. Join this interactive session to learn how AI can set a business school apart by creating a dynamic and personalized branding experience. Learn how AI can provide data driven insights to increase personalization and engagement, develop brand identity and create engaging communication to enhance brand reputation.
Debdutta Choudhury
Associate Professor
Woxsen University
4:00 PM - 5:00 PM MST
Conference Welcome and Keynote I: The 6 Mindshifts You Need to Rise and Thrive at Work
Join us for the conference welcome followed by the opening keynote session. In the opening keynote session Aliza Knox will discuss her book "Don't Quit Your Day Job: The 6 Mindshifts You Need to Rise and Thrive at Work". She will present the six empowering, essential mindshifts necessary to rise and thrive in your career – and to love your life at the same time. Driven by Aliza’s four decades working in and leading some of the world’s most celebrated firms and featuring candid accounts of other people’s successes and missteps in global tech, consumer goods, healthcare, academia, social services and more, her book is an essential guide to integrating your professional and personal goals to build a fulfilling, complete life. Knox will provide attendees with a global outlook that reveals how to excel in today’s hybrid, often dispersed world of work. Leave this session confident in how to advance and flourish in the workplace.
Aliza Knox
Tech Exec | Independent Director | Sr Advisor
BCG
Geoff Perry
EVP, Global Chief Membership Officer and Managing Director Asia Pacific
AACSB International
Sponsored by
6:00 PM - 8:00 PM MST
Welcome Dinner
Reconnect with old friends and make new ones as you relax and enjoy the company of your colleagues.
Sponsored by
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9:15 AM - 10:00 AM MST
Keynote II: Entrepreneurial Mindsets
How can Business Schools encourage and foster an entrepreneurial mindset in their students, regardless of their chosen career path? Speakers will discuss core characteristics of this mindset, like opportunity recognition and resilience, and how to create a more dynamic learning environment and empower students with the entrepreneurial spirit they need to succeed.
Aaron Sarma
General Partner
ScaleUp Malaysia
Geoff Perry
EVP, Global Chief Membership Officer and Managing Director Asia Pacific
AACSB International
10:15 AM - 11:00 AM MST
Implementing Agile Strategic Plans
Is your business school facing disruption? Learn how others revised their strategic plans for success. Presenters will share their experiences navigating major changes, how they’ve successfully managed the content ownership of plans and ensured fiscal resiliency. Gain practical tools to adapt your plan and thrive in a changing world.
Hassan Abu Bakar
Dean, Othman Yeop Abdullah Graduate School of Business
Universiti Utara Malaysia
Yusniza Kamarulzaman
Dean, Universiti Malaya Business School, Faculty of Business & Economics
Universiti Malaya
11:30 AM - 12:15 PM MST
(A1) Revolutionizing Teaching and Learning with GenAI
Discover how one institution is revolutionizing education with an innovative and customized GenAI tool. Learn how this tool is streamlining lecture recording, transcription, note-taking, and summary generation. Explore how AI is being used to enhance faculty teaching, including generating customized test questions. Learn how you can leverage AI to improve teaching, learning, and assessment at your institution.
Riyazahmed K
Assistant Professor
Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD)
Seetharam Narasimha Prasad
Director & Professor, Strategy & General Management
Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD)
11:30 AM - 12:15 PM MST
(A2) Business Schools & Business Partnering for Impact in the Asia Pacific Region
This session explores how business schools can partner with business to make impact. We will discuss effective collaboration models and processes designed to empower graduates to lead change.
Sangeetha Watson
Assistant Director, Insights
AVPN
Steve Loh
Executive Director, Lien Centre for Social Innovation
Singapore Management University
1:30 PM - 2:15 PM MST
Unveiling the AACSB Advantage: Solutions to Drive Member Value
Join this session for an update on AACSB membership service enhancements and features. Meet your Asia-Pacific team. Discover new accreditation resources that reveal academic research on AACSB’s value for business schools and the industry. Learn about new features and upgrades to AACSB's online membership platform, Exchange, and find out more about opportunities to get involved with the AACSB community!
Amy Memon
Director, Membership and Affiliates
AACSB International
Geoff Perry
EVP, Global Chief Membership Officer and Managing Director Asia Pacific
AACSB International
2:30 PM - 3:15 PM MST
Trends Shaping the Future of Business Education
The AP region has its unique challenges and opportunities, as well as those it shares with the rest of the world. This session will highlight the five main themes business schools need to keep in mind as they continue to develop their programs for a positive future for business education. Themes that will be discussed include the expectations of genZ, lifelong learning, the economic rise of Asia, leveraging AI and technology, and addressing climate change and sustainability.
Ian Fenwick
Director
Sasin School of Management, Chulalongkorn University
3:45 PM - 4:30 PM MST
(B1) Balancing Research Rigor and Excellence: A Balanced Portfolio Approach to Faculty Sufficiency
This session explores the challenges of balancing research rigor (ranked journals) with research impact through faculty specialization and dual career paths. Speakers will showcase success stories from Indonesia and Australia, offering solutions for both regions to achieve a more balanced approach.
Michael Ewing
Executive Dean, Faculty of Business, Law, and Arts
Southern Cross University
Teguh Dartanto
Dean, Faculty of Economics and Business
Universitas Indonesia
3:45 PM - 4:30 PM MST
(B2) Credit Where Credit Is Due: Faculty Incentive Programs
Discover how a leading business school has created a fair and transparent faculty incentive system. Their Credit Unit (CU) framework values all faculty contributions—teaching, research, and service. Learn how this outcomes-focused approach, developed through a collaborative process, promotes balance, productivity, and faculty satisfaction.
Bushra Naqvi
Associate Professor, Suleman Dawood School of Business
Lahore University of Management Sciences
4:45 PM - 5:15 PM MST
Amplify Your AACSB Accreditation: Tools and Strategies
Discover innovative tools and strategies to enhance your institution’s AACSB accreditation process and amplify its value. Speakers will share ideas on effective branding and leveraging accreditation for greater impact. Attendees will have the opportunity to discuss their needs and challenges, ensuring the session addresses relevant concerns and provides actionable insights. Learn how to maximize the benefits of AACSB accreditation and boost your institution’s standing.
Amy Memon
Director, Membership and Affiliates
AACSB International
Eszter Csala
Regional Marketing Manager
AACSB International
8:30 AM - 9:15 AM MST
Mentor Community Roundtable (by invitation only)
This second session will feature experienced mentors presenting their stories of successes and challenges in their mentoring journey. Come with questions prepared!
9:30 AM - 10:00 AM MST
Accreditation Q&A
This session provides an open forum for attendees to engage directly with staff and volunteers on the AACSB accreditation process, offering insights and answers to specific questions as well as best practices to prepare for an upcoming initial or CIR visit.
Liyan Chen
Senior Manager of Accreditation, Asia Pacific
AACSB International
Ross James
Dean (Academic Governance)
University of Canterbury
10:15 AM - 11:00 AM MST
Innovating Curriculum to Build a Sustainable Future
This session explores how business schools are updating their curriculum to equip future business leaders to tackle pressing social and environmental challenges alongside economic success. Join us for a thought-provoking discussion and discover strategies to innovate curriculum and develop graduates who can progress societal impact. Hear how business schools have leveraged Environmental, Social, and Governance (ESG) and Sustainable Development Goals (SDGs) into their curriculum.
Gunjan M. Mohan Sharma
Professor and Senior Associate Dean
Jindal Global Business School, OP Jindal Global (Institution of Eminence Deemed to be) University, O.P. Jindal Global University
Priya Sharma
Global Board Member for PRME, Lecturer, Malaysia School of Business
Monash University
11:30 AM - 12:15 PM MST
Future Ready Graduates: Skills for the Workforce
The Asia Pacific job market is rapidly evolving, demanding graduates with a strong foundation in relevant skills and competencies. This session explores the growing trend of employers prioritizing these skills over traditional degree programs. Speakers will discuss the skills gap in the region, the growing importance of micro-credentials, and how to revamp curriculum to equip graduates with the adaptability and expertise they need to succeed in today's dynamic job market.
Fung Chorng Yuan
Associate Professor Dr., Swinburne School of Business, Sarawak Campus, Malaysia
Swinburne University of Technology
Reena Talla
Employee Experiences Lead APMEA & Europe
Kerry
Tooba M.
Chief Human Resources Officer
Citi Malaysia
1:30 PM - 2:25 PM MST
Asia Pacific Regional Network Meeting
Member-Driven
"Shaping the Future of Asia Pacific Business Education " Interdisciplinary learning prepares students to navigate the complex, interconnected nature of the modern business environment, fostering innovation and adaptability in their professional careers. This session explores the integration of multiple disciplines with business education to foster a comprehensive understanding of business challenges and opportunities. Through interactive discussions and experience sharing, attendees will better understand how interdisciplinary approaches prepare students for the complexities of the modern business environment, promoting innovation and adaptability in their future careers in the AP universities. Join us to see how breaking down traditional academic silos can lead to richer learning experiences and better preparation for future business leaders.
Renee Boyoung Kim
VP International for Korean Association of Business Education Accreditation (KABEA), Vice Dean of HUBS
Hanyang University
Steven Hung-Liang Yu
Associate Dean
School of Management, Ming Chuan University
Seminar