Digital Marketing in a Digital World: How to Leverage Marketing to Reach New Students

July 29, 2021 | Online

Digital Marketing in a Digital World: How to Leverage Marketing to Reach New Students

July 29, 2021, 12:00 pm EDT

Register Now

Higher education is increasingly moving online, with more than half of business education being taught online currently. We know this is the way of the future, but there are still many schools that struggle with the process of determining what goes online -- and how to do it. 

Join our webinar to hear, from a dean’s perspective, about the decision to take business school education online, including how to evaluate your own capabilities and build a plan to achieve your goals.   

Who Should Attend:

Business program administrators who want to learn more about how to leverage marketing to reach new students -- especially in the online environment. In particular, marketers, program directors and enrollment professionals will benefit from this content. 

Learning Objectives:

  • Discuss the macro trends leading to an acceleration of online learning
  • Identify how to evaluate your capabilities and portfolio for going online
  • Discover how to leverage your capabilities, and those of partners, to move your online programs forward
  • Learn how to assess success in launching online programs and pivot as necessary

Contact Us

Questions? Contact [email protected].


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